Pictured here are three logos I was commissioned to create by different businesses and a sketch of the first draft of one of those logos. As you can see “Ambiance” started off quite differently than it ended but the seed of the idea, the typeface, remained. The concept was embellished with English Ivy and a more formal, decorative flourish.
“Panache” was designed for a store in the Temecula wine region of California.
All of my logos are created with watercolour paints and my beloved Winsor Newton Series 7 brushes or colour pencils on watercolour blocks by Aquarelle. The type is hand drawn with design flourishes added to create a uniquely decorative word. The only time I use a computer is to scan the image, create digital files of the artwork, change any small imperfections and resize the logos to fit their end need.
I am looking forward to designing more logos in the future and hope I am lucky enough to be commissioned to create delicious ones like that in the post two back for The Sugar Shack Cupcakery. I love the look of desserts and enjoy making and EATING them too.
If you are a small business owner interested in having a logo designed for your business please feel free to get in touch (you can click on 'e-mail' under my profile pic when you click on View Profile above in the right hand column) and ask me about my concept for marketing on a small budget!!